Press Releases

Seaguar Introduces ICEX Fluoro for Hardwater Performance


Louisville, KY (July 2020)

Every year, frigid winds blast across the northcountry as fall turns inexorably into winter, blanketing the watery playgrounds of summer with a frozen cap of snow and ice. While some residents pack essentials into their vehicles and drive south to warmer climes, intrepid ice anglers embrace this annual transformation, as some of the best – yet often, most challenging – fishing of the year is now at our doorstep.

“Success doesn’t come easily when ice fishing,” states Troy Peterson – a.k.a. ‘Mr. Bluegill’ - a full-time guide and hardwater specialist from eastern Wisconsin. “Everything I do to put quality fish on the ice happens against a backdrop of frigid temperatures and wind-driven snow. Getting to your spots is tough. Staying warm and dry while fishing is tougher. We have to peer down eight-inch cylinders cut through the ice for hours at a time. And once we’re into the heart of the ice season, getting bit often demands extreme finesse. This is a time when everything has to be ‘just right’ to consistently seal the deal – and now, I have the perfect line for hardwater success: Seaguar IceX.”

Seaguar IceX is a new, 100% fluorocarbon line designed exclusively for the rigors of ice fishing. Precision engineered using only genuine Seaguar resins, IceX is a must-have addition to every hardwater angler’s tackle arsenal.

“Thinner is always better,” continued Peterson, “and Seaguar leads the pack in strength-to-diameter ratio. So, when I compare a 4 lb. test Seaguar 100% fluorocarbon to someone else’s 4 lb. test fluoro, Seaguar is always going to be thinner – and that continues with Seaguar IceX. Why is a thin diameter important for an ice-specific line? Well, a thin line will have less memory, lower visibility beneath the surface, and impart more natural actions to my baits – all critical aspects of hoisting big, smart fish onto the ice.”

Indeed, IceX is a low memory, micro-diameter ice line that’s engineered from exclusive Seaguar 100% fluorocarbon resins. It is built for hard water performance, providing exceptional knot and tensile strength and abrasion resistance even on the coldest days. Because IceX is a fluorocarbon line, it is virtually invisible underwater and has almost zero stretch. As a result, IceX is extremely sensitive, helping you detect more bites and catch more fish.

“I put IceX to the test for almost an entire hardwater season,” noted Peterson, “and besides helping my clients catch an absolute pile of fish, there were some other aspects of IceX that captured my attention. First, IceX has exceptional knot strength for a thin diameter line – it ties knots that give me a lot of confidence. Also, IceX is extremely supple and manageable, and remains so in the legendary cold of the frozen tundra. Finally, the low memory of IceX is notable and obvious even to the first-time user: low memory prevents the line from tumbling off the reel in stiff coils, and assures that the micro baits we present to bantam bluegills don’t spin in the water unnaturally. Every ice angler is going to want to spool up with IceX!”

Seaguar is the originator of fluorocarbon fishing lines and leaders, and leverages nearly 50 years of experience in the design and manufacture of 100% fluorocarbons to produce IceX, the new standard of performance for ice fishing lines. With IceX, you’ll experience all of the benefits of fishing with fluorocarbon, even when faced with the most challenging winter conditions.

Fifty-yard spools of Seaguar IceX will be available soon in 2, 3, 4, 6 & 8 lb. test, with MSRP of $8.99. Spool up with IceX for your next hardwater trip, and you’ll quickly appreciate why Seaguar is Always the Best!

More information can be obtained through any of the Media Contacts below.

Product images available for download. Go to Dropbox Directory >

Company & Media Contacts

Kureha America, LLC/Seaguar
4709 Allmond Avenue - Suite 4C
Louisville, KY 40209
502-883-6097

Media Contact
Chuck Reynolds
Omnivore Agency
414-224-5022